SPECIAL VIDEO ONLINE TRAINING SYSTEM

Double Your Telephone Quotes Conversion Rate….

Even When You Are More Expensive!

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Overcome The Challenge Of "Price" & Get People To Choose You Based On Quality & Service.

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Get The Solutions, Skills & Strategies To Transform Your Conversion Rate Success.

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Have Unlimited Numbers Of Your Team Get Access For One Monthly Fee.

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Get Powerful Tools Direct To Your Home - Office - Laptop - Smartphone - Tablet: AVAILABLE 24/7

NO RISK – DOUBLE GUARANTEE – FREE FIRST MONTH COUPON

30 DAY FREE TRIAL - COUPON Expires 11pm MONDAY 16th JANUARY

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30 DAY FREE TRIAL COUPON: 30dayfree0117

*to use… simply sign up below and enter this coupon code when prompted.

TRANSFORMING YOUR CONVERSION RATE SUCCESS:

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All team members can have unlimited access to the training material.

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It will be available online 24/7.

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It will unfold in bitesize "easily digestible" chunks.

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Modules can be repeated to aid learning at each individual’s pace.

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Practical demonstrations and tools will be included.

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It is inexpensive enough for individual team members to register themselves.

SOME FACTS TO CONSIDER:

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Just an extra 10% success in your conversion rates will give the average firm an additional £100,000

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If you average at least 3 quotes given per day, you have a potential of £1 million per year at stake.

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How many jobs would you need to win to pay for this training?

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For most firms less than 1 sale and purchase.

NO RISK – A DOUBLE GUARANTEE!

You can stop at any time… if you just want to do one month that is fine.

If you complete all the training modules, use the techniques and don’t see an increase, we’ll REFUND whatever you have spent!

MODULES

 

HERE’S WHAT EVERY PERSON IN YOUR QUOTES HANDLING TEAM WILL HAVE ACCESS TO 24/7, ON THEIR LAPTOP / TABLET / SMART PHONES.

POWERFUL – EASY TO MASTER

ALREADY HELPED 100’s OF FIRMS WIN NEW BUSINESS… EVEN WHEN MORE EXPENSIVE

A Taster Of Just Some Of The MODULES And LESSONS To Come…

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MODULES INCLUDED IN MONTH ONE FREE TRIAL

1 – VITAL CONCEPTS 

Setting the scene, and giving you the overarching themes and concepts that drive our converting enquiries system. This way you’ll see exactly why people choose you, over and above your competition.

  • Change your thinking… change your results! The 3 things you must re-think to trigger conversion rate increases.
  • The psychology of decision making… how people choose “which firm?”
  • How to avoid the common pitfalls, problems and traps which lose you business.

2 – THE 5-STEP FRAMEWORK

Taking you in detail through our tried-and-tested 5-step framework. This is not an overview… this is the chance to look at the nuances, rationale of each step and how to get it working for you.

  • The secret to getting a differential advantage over your competition.
  • Exactly how and why to build rapport with even the most difficult prospects.
  • Closing the deal at the price you want and getting a “YES”.

3 – PUTTING IT ALL TOGETHER

Just knowing theory is not good enough. Get all the tips and strategies to help you go from simply “KNOWING” about these ideas to really “DOING” the new ideas and learn how to get them to become automatic!

  • How to stack the odds in your favour … everytime!
  • Avoiding “learning overwhelm”.
  • “What do we do if…?” Dealing with moments that try to take you away from the framework?

MODULES & LESSON COVERED IN SUBSEQUENT MONTHS

4 – OBJECTION HANDLING 

Understanding what’s really behind the objection a prospect raises. We can give you strategies to get the client to come to the realisation themselves that you are the right fit for them… even if you aren’t the cheapest!

  • 3 simple questions to get your callers to want you even when they think you are expensive.
  • The secret to dealing with non-comparitive objections.
  • How to overcome the “hitting a brick wall” moments.

5 – FOLLOW UPS 

People often say, “I had a good call, but they haven’t called me back… Do I call them? Won’t that seem pushy? When should I call? How often? Won’t they get irritated etc” We lift the lid on effective follow up processes that will work for you.

  • How to follow up the quote call and double your chances.
  • Keeping the ball in your court.
  • The right balance: following up WITHOUT it being pushy.

6 – ADVANCED PATTERNS OF COMMUNICATION 

It’s not just what you say… nor even just how you say it. Truth be told there are many non-verbal aspects of communication that are either tipping the odds in your favour or driving people away.

  • The secret to getting a non-verbal “buy in”.
  • Precision language: building a yes response.
  • 5 strategies for positive influence… Would you like more people in your life to do what you tell them to do?

7 – FURTHER TIPS 

What if you could get an extra 10% success after you have already massively improved conversion rates? We’ll give you additional powerful tips to build on your success.

  • Getting paperwork back quickly… the secret to creating compliant and responsive clients.
  • How to deal with the “talker”… winning the work… and winning it quickly.
  • How to capitalize on cross-selling opportunities.

8 – EMAILS & WRITTEN FOLLOW UPS 

So great… you’ve spoken to them, but when they ask for it in writing what do you send them to further tip the odds in your favour? We can show you the “how, what and why” of great email and written follow ups.

  • 5 tips to turn your email quotes into an irresistible sales letter.
  • How to close the sale in writing.
  • The 3 critical pitfalls to avoid… that are already costing you massive amounts of potential revenue.

9 – STRATEGY & LOGISTICS

We are so often asked by partners and heads of department questions that relate to strategy and logistics. “Who should take the calls? Use a rota system? How do we monitor success? What about reception” etc… This module covers all those departmental issues that support maximum performance.

  • Creating a department that drives successful conversion rates.
  • Support staff and reception… getting the basics right.
  • Tracking success… measuring KPI’s effectively.

ALL DELIVERED IN “BITESIZE” EASILY DIGESTIBLE CHUNKS DESIGNED TO ENCOURAGE YOUR ENTIRE TEAM TO REALLY IMPLEMENT THEM.

WHAT PAST CLIENTS HAVE SAID

QualitySolicitors Talbots

“The training was a huge success with us, we were shown how to increase our conversion rate of enquiries to business for residential conveyancing from 30% – 75%.”

  • Martyn Morgan, Former Managing Partner

Blaser Mills Solicitors

“The results have been very encouraging indeed. Those in the residential property departments particularly, report hugely increased levels of enquiry-conversion. I am in no doubt that this upturn in the firm’s overall performance and particularly in this department is due to the ‘Cooper Effect’!”

  • Jonathan Lilley, Managing Partner

Brethertons Solicitors

“Our residential conveyancing department increased their conversion rates from 50% of enquiries to consistently around 75%.  What’s more, they so enjoy that success, that they have asked for new team members to be trained in the same way.”

  • Deborah Atkins

WHAT FORMAT IS THE TRAINING?

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1 – VIDEO LESSONS

We are not talking about dry, powerpoint slides with a few audio clips laid across. Ian and/or Howard armed with a whiteboard, and a combined experience of over 45 years of doing this, explain each lesson in detail. Imagine all the benefits of being on the front row of a live event… without having to go anywhere! Plus you can go back and refresh as often as you need.

2 – LIVE ONLINE Q&A’S

Monthly online live sessions where Ian and Howard handle your most pressing questions, issues or thoughts about the most recent lessons once you have had chance to implement the skills, and techniques suggested. Please note, these will be recorded so even if you can’t make it live… you will be able to learn and digest later at a time convenient for you.

3 – AUDIO RECORDINGS

A host of re-enacted mystery calls all transcribed from real mystery calls… demonstrating key issues and real skills. This helps you hear… exactly what not to do and in other cases… exactly how it should sound!

4 – APPROPRIATE ADDITIONAL CONTENT

Downloadable PDF’s (Transcipts of calls, Flowcharts, Plus More), Excel spreadsheets for tracking results, Online survey’s amongst attendees, Questionnaires and quizzes. Whilst all lessons have an accompanying video there is also a myriad of other supporting tools that are offered to back up the messages covered, and to ensure that you have every chance of implementation.

REMEMBER… EVERY SINGLE ONE OF YOUR QUOTES HANDLING TEAM WILL HAVE ACCESS TO ALL OF THIS WHENEVER THEY WANT.

 

 

HOW MANY EXTRA JOBS WILL THIS WIN YOU?

YOUR TRAINERS

IAN COOPER

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Professor Ian Cooper is regarded as Britain’s most experienced specialist business development consultant and skills trainer for the legal sector. Ian has 32 years of very specialist experience of helping around 900 legal firms of all sizes generate more business in the UK and overseas.

Ian is also a well-known international business speaker and the author of 16 books published in 14 languages and 56 countries. The most recent of these is the ‘Financial Times Guide To Business Development: How To Win Profitable Customers And Clients’, which was shortlisted at a recent best business / management book awards ceremony. He also edits and writes an independent blog based on his Financial Times branded book.

In recognition of his work in the fields of law firm business development and customer / client service, Ian was awarded a Visiting Professorship at Henley Business School, part of the University of Reading.

HOWARD COOPER

Howard was formally Director of Training and Customer Service for a major national legal brand and has personally supported over a 1000 call handlers / partners / solicitors / fee earners to create positive change.

He has also been responsible for some of the largest mystery calling projects ever carried out.

Howard has a phenomenal reputation for his hugely engaging, entertaining and pragmatic ‘in house’ and public training courses for law firms on the issue of improving telephone enquiry conversion rates. He has over the years, successfully helped some of the largest firms in the world, with their client and customer engagement areas.

Additionally, he is a leading expert on NLP, and how to use it in the context of improved communciation skills for lawyers.

Consider This…

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Just an extra 10% success in your conversion rates will give the average firm an additional £100,000

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If you average at least 3 quotes given per day, you have a potential of £1 million per year at stake.

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How many jobs would you need to win to pay for this training?

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For most firms less than 1 sale and purchase.

ONE MONTH FREE

CLICK “Register Now” and then use the COUPON CODE: “30dayfree0117” 

This will trigger your 30 day free trial. Remember, you could cancel by the end of the month without cost:

 

*Plus VAT

30 DAY FREE TRIAL COUPON: 30dayfree0117

*to use… simply sign up below and enter this coupon code when prompted.

30 DAY FREE TRIAL - COUPON Expires 11pm MONDAY 16th JANUARY

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:

Hour(s)

:

Minute(s)

:

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OUR PROMISE, REASSURANCE & GUARANTEE

We know that there is a part of you saying, all this sounds great, but what if it doesn’t work? Will we get a return on our investment? What will my partners say? We think we are pretty good at dealing with quotes calls! Do you guarantee results? Etc.

So with all these thoughts in mind….

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We PROMISE that we will give you enough in month one to make massive improvements in your conversion rate success

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We REASSURE you that you can cancel anytime and still benefit from the material you have had.

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We GUARANTEE that If your team complete the training modules, use the techniques and don’t see an increase, we’ll REFUND whatever you have spent!

Finally, ask yourself this by way of reassurance. If my techniques don’t work, why would I still be around and in demand after helping over 900 firms over the last 32 years, writing a book for the Financial Times brand, published in several continents and picking up a ‘Professorship’?

The simple answer is because my techniques do work. You have nothing to lose by giving it a try.

NEED ANY FURTHER INFORMATION BEFORE YOU “GO FOR IT?”

CHECK OUT OUR TOP FAQ’S

What if I miss the live online Q&A?
Relax. The monthly live Q&A’s will be recorded… and a link will sent to you following the live event so that you can watch at your convenience.

Additionally, you will be able to submit any questions for Ian and Howard ahead of time so that your input will be felt even if you don’t get to listen live.

Why are you closing registration down? Why not keep it open for anyone to enroll at any time?
Well… we are doing this for a few reasons.

  1. In order to be able to provide the experience that will help your learning and implementation of these transformational business winning skills, it is useful for us to have a defined intake of people starting the course at the same time. In this way, we are able to share; help; advise, and create additional material and lessons that match where people are currently at.
  2. We need to know numbers ahead of time so that we can ensure that the technology is robust enough to deal with those taking the course.
  3. We only want to be providing this material to firms that are willing to take immediate action. We want to work with those firms who want to impact their bottom line NOW!
How many quotes handlers can train using the system?
Once you have registered and paid your monthly fee, every member of your team at any level will be able to get access at anytime. People will be able to master the techniques at their own pace.
What is the format of the material?
There will be a combination of video presentations, tools and exercises all geared towards explaining and demonstrating the techniques. These will unfold in easily digestible bitesize chunks.

Are we committed for months to this?
Absolutely not. We promise you will have everything you need in month one to be dramatically converting more quotes, even when people have had cheaper quotes. However, we are confident you will want to continue to ensure you have the strategies to embed the system into your team to get maximum results.
Can we cancel?
As mentioned you can stop at any time and pay no more.
How will they get access to the training?
Whoever signs up on behalf of the firm, is automatically assigned as the group leader. They get access to a dashboard where they can add the email addresses and names of anyone they want from their firm to go through the training.

This means that anyone you want at your firm can have access to the training with their own login details. It also means should someone leave or you take on a new starter, people can easily be removed and/or added whenever you like!

And by the way the group leader can be changed too!

What if we have questions about the techniques and need support?
Of course, you can email or call us anytime and we will do our best to help and guide.

We also plan to run regular live online Q&A’s so you can raise any questions at all as you begin to use the techniques we are teaching.

How many months are there in the training?
The training is ongoing until you choose to stop. We will give you the fundamental techniques in month one, however to ensure that they are second nature to your whole team, we will be providing you with ongoing powerful information on a monthly basis. Each month’s training will be geared to giving team members additional strategies (building on the fundamentals) to consistently help improve conversion rates; charge the fees you want to get; enable new starters to develop their skills and have the know how to help you create a departmental culture of success.

I saw that there are 9 modules... does that mean it's 9 months?
NO!!! The modules listed above are just a simple way of breaking down the topics and areas covered. Every month… multiple new modules will unfold in a sequence that drives the best possible learning experience.

Whilst we have tried to be as thorough as we possibly could in providing all the information you could possibly want about the system, it’s feasible we may have missed something. So if you have a question about it, and you can’t find the answer above… then just click on the button below to ask us directly.
Copyright © Ian & Howard Cooper 2016